Domain Management Resources Critical Management Steps for Corporate Domain Name Assets EasyDNS, a leading North American domain name management company, offers the following guidance to corporations, organizations and government departments/agencies of every size to avoid potential problems with these increasingly critical corporate assets. Undertake a domain inventory, and manage and control all of your corporate domains as you would any important corporate asset. Ensure that you are aware of all domains owned by the corporation, and that you are doing what is necessary to protect each domain and the intellectual property associated with the domain. Assign control and management for your corporate domains to the finance, legal or other department charged with responsibility for managing other intellectual property assets. Consolidate all your domains with one domain registrar. Once your inventory is complete, undertake to provide for streamlined management by ensuring that all domains are managed through one single domain registrar. Having your domains spread among multiple different registrars greatly compounds the number of potential risks and management issues associated with your domains, and increases the likelihood that you could be impacted by "domain slamming" or other unethical practices. Examine alternatives for integrating your domain management solution with your existing intellectual property management database. Choose a registrar that supports the "registrar lock" feature - and gives you direct access to it. This feature will forbid any unauthorized transfers of your domains from one registrar to another, unless you provide specific permission for the transfer to occur. This will help to prevent a transfer of your domain occurring as a result of the most common type of "domain slamming" that is, responding to an official, but bogus, domain renewal notice received in the mail. Also make sure that you have direct access to the control over the registrar lock feature. You want to be able to change this yourself. Under the ICANN transfer policy Registrar must either unlock the domain at your request in a timely fashion or provide you with access to the function. Choose a registrar that supports a high level of security. Make sure that access to your domain is properly restricted, through a user ID and password that is known only to you. Keep all registration information current and within your direct control. Designate a single point-of-contact within the organization for all domains. Use this single point of contact on all domain name registrations. Use a generic name ("Domain Manager") and e-mailbox in place of a specific individual. In doing so, make sure that your corporate domain names /e-mail address are registered in the company name, and not the name of an employee or consultant. Ensure that the email addresses used on the registrations are directly under the organizations control, and are not third party (i.e. are not an ISP, or a freemail service such as Yahoo, Hotmail, etc,) since the latter accounts can expire and become inactive. Ensure that e-mail sent to this mailbox is forwarded to several individuals charged with domain responsibility (see point 1 above), so that in the case of an employee absence, important domain name related e-mail is not missed. Monitor on a regular basis the e-mail address used on the domain registrations, as in many cases, important correspondence pertaining to renewals and maintenance will be sent to this account. Formulate a domain acquisition, renewal and expiration policy. Ensure that all new domain registrations on behalf of the organization are undertaken within the context of the previous steps above. Publicize your new domain policy to all affected departments, i.e. I/T, finance, marketing, etc., and ensure that the policy is strictly adhered to. Consider renewing for years in advance. Domains can be renewed for up to ten years in advance or longer with many registrars. Consider such a renewal for your most critical domains. Reject all correspondence and contact from other domain registrars. Treat all other domain requests from sources other than your chosen registrar, (no matter how "official" they appear) as suspicious. Make sure that all staff involved with the Internet and/or domain names in some manner are familiar with the risks of Òdomain slammingÓ and other unethical methods of business in the domain industry, in order to guard against risk. Forward all such documents to the individual/department responsible for your domain management for further investigation and follow-up. Ensure you Explicitly DENY any email requests to confirm a domain transfer. If you receive any message that indicates that someone has initiated a transfer of one of your domains from one registrar to another, don't simply ignore the message. In some cases, IGNORING the confirmation request will result in the transfer proceeding! Instead, do what is necessary to explicitly DENY the request, and document your actions for later follow-up if necessary. Test your domain support. Ensure that you are using a domain registrar that provides effective, critical support when required. If you encounter issues with your critical Internet domains, you want to ensure that you have a partner you can rely upon. As a result, undertake periodic tests of the support provided by your domain registrar, to see if they are as responsive as you would like them to be.	Q. 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