easyDNS to Rebrand as easy.WTF

After 16 years as an iconic .com startup, easyDNS will shed its moniker and rebrand as easy.WTF.

At a press conference this morning, easy.WTF CEO Mark Jeftovic explained “dot COM is a dinosaur. That era is over. The Zeitgeist of the times we live in is captured perfectly by WTF”.

The company foresees a meteoric rise in .WTF registrations as compared to .COM, going so far to predict that the total number of .WTF domains would dwarf the current incumbent by 2017.

wtf_vs_com_graph

“We want to be on the right side of this tectonic shift”, said Jeftovic, adding “no pun intended”.

Dismissing the skepticism levelled at a prediction some industry insiders called not only outlandish, but delusional, the easy.WTF founder was undaunted “Remember where you heard it first.”

For more information about easy.WTF visit http://www.easy.wtf today.